Awesome viral campaign for TomTom for all you Star Wars nerds out there. This one got quite a few laughs in the office today. Hilarious!
Posts Tagged ‘Inspire’
Awesome-Sauce #2
Monday, July 12th, 2010My Insatiable Need for Lee Clow’s Wisdom
Friday, June 25th, 2010
So PBS finally released Art & Copy on DVD a couple weeks ago. After watching it a few times within the span of 24 hours and feeling completely energized about why I made this career choice, I began to delve deeper into information about all of these influential figures. Coming from a traditional design curriculum, I was not exposed to the history and significance of a lot of the agencies and campaigns the documentary discusses. (Before you scoff at me, I always knew the groundbreaking nature of DDB’s VW campaign and what 1984 meant to this industry.) (more…)
Why you should like Nick Thune
Thursday, June 24th, 2010
Maybe it is just the nature of our industry, but lately I have found the kinds of observations a five-year-old makes absolutely hilarious. There is something appealing in pointing out the absurdity of the everyday. Comedian Nick Thune takes these simple plays on words and logical fallacies and builds an entire act upon the contradictions we overlook. Think of him as a modern-day Lewis Carroll. With a guitar.
Hit him up Here
Edible Crayons
Tuesday, June 22nd, 2010Home Depot Launches Father’s Day Awesomeness
Tuesday, June 15th, 2010
The gift card is finally personal. Check out the Home Depot’s new gift card. It lets you attach a personal video to your gift card. The person receiving the card can then watch the video in augmented reality. Watch the demo video to get all the details.
Sony’s New Rollable OLED Display
Wednesday, June 9th, 2010Engadget reports on Sony’s latest advances; a rollable OLED display seen below:
AR (Mainstream) Advertising Finally Arrives
Thursday, May 6th, 2010
Augmented reality (AR) has been picking up steam for a little over a year now, so it was really only a matter of time before digital folks figured out a way to capitalize on it. Enter Brightkite, an Android and iPhone app that teamed up with Best Buy to run GEO-targeted ads on your cell phone, served up by Google. Arguably, though, Foursquare has been dabbling in a similar, but smaller, approach for several months.
The jury may still be out on whether this is incredibly effective advertising or an invasive annoyance. Either way, it’s an amazing application of mobile and AR.
Microsoft Bing! Maps Goes Indoors, Overlays Live Video
Wednesday, May 5th, 2010This is one of those videos that is incredibly difficult to explain. Watch the video and look at how Microsoft is integrating Flickr and live video into Bing! Maps. Fairly impressive stuff.




