Far out. To the Max. Feel Tha Funk. Bad to the bone. Grody. Radical. Totally. Tubular. Whatever. Sup b? Dawg.

30 years of communication has taught us that communication alone isn’t enough.

Founded in 1977, Hughes has continuously sought to be a different kind of advertising agency. Jack Hughes, our founder, started with the premise that fads aren’t enough to sustain a brands growth. Throughout the years, this belief has led to a full-service agency model. With creative services, brand planning, public relations, media buying and behavioral planning and strategy under one roof each campaign we develop benefits from an integrated strategy rather than out-of-date report on what’s "cool."

As the way individual communication evolves, this relationship between creative output and strategic foundation becomes increasingly important. With the democratization of information and communication, the traditional roles of a brand’s audience and its target have reversed. Our goal of never following fads but investing in substance grants Hughes a unique perspective in creating meaningful dialogue between a brand and its proponents.